Giveaway rules

Short version: answer one question in 10 words or fewer and join the Regulars before entries close at 11:59pm HKT on 30 October 2026. It's free, one entry per person, and our three favourite answers win, chosen by the OnePercent team on 1 November 2026. The details are below.

1. The promoter

The Launch Giveaway is run by ONE PCT LIMITED, trading as OnePercent, 2/F, Tower 1, Tern Centre, 237 Queen's Road Central, Sheung Wan, Hong Kong ("we", "us").

2. Who can enter

Open to Hong Kong residents aged 18 or over with a Hong Kong delivery address. Our employees, their immediate families and anyone professionally connected with the giveaway can't enter.

3. How to enter

Fill in the entry form at onepercent.cx/pages/launch with a valid email address and your answer to the question: what does "one percent better every day" mean to you? Your answer must be 10 words or fewer. Submitting the form also adds you to the Regulars, our mailing list. No purchase is necessary and entry is free.

Only people who submit an answer through the entry form are entered. Being on our mailing list alone is not an entry. If you're already a Regular, you can still enter by submitting the form with your answer.

One entry per person. If you submit more than once, we'll judge your most recent answer. Answers must be your own original work and must not be offensive or infringe anyone else's rights. Answers over 10 words, and duplicate or automated entries, won't be considered.

4. When

Entries are open now and close at 11:59pm HKT on 30 October 2026. Winners are chosen on 1 November 2026. Entries received after the close won't be counted.

5. The prizes

1st prize: a 12-month OnePercent subscription. 2nd prize: a 6-month subscription. 3rd prize: a 3-month subscription.

Each subscription is one case of 12 cans delivered every month to a Hong Kong address, in the flavours the winner chooses from our range at the time. Prizes can't be transferred or exchanged for cash. If a flavour is unavailable, we'll offer the closest alternative of equal value.

6. How winners are chosen

This is a competition of skill. Winners are not drawn at random. A panel from the OnePercent team will judge every valid answer on originality, creativity and how well it captures the idea of getting one percent better every day. The best answer wins 1st prize, the second best wins 2nd prize and the third best wins 3rd prize. Each person can win only one prize. The panel's decision is final.

7. Winners

We'll email winners within 3 days of judging. Winners have 7 days to reply with their delivery details and flavours. If we don't hear back, the prize goes to the next best answer. With the winner's permission, we may share their first name and winning answer on our website and Instagram.

8. Your details

We use your email and answer to run and judge the giveaway, and your email to send you Regulars emails: latest updates, drops, special offers and priority invites to events, from time to time. You can unsubscribe anytime using the link in any email; doing so before judging removes your entry. We handle your data in line with our Privacy Policy and the Personal Data (Privacy) Ordinance.

9. The small print

We may change, pause or cancel the giveaway if something outside our control affects it. This giveaway isn't sponsored, endorsed or run by Instagram, Meta or any other platform. These rules are governed by the laws of Hong Kong. Questions: hello@onepct.io.